Khoom Ntim Kua Haus Pepsi Black x Digital Shanghai FW yog ib qho khoom ntim kua haus tsim tshwj xeeb rau tsuas muaj ib qho xwb tau tsim los rau Shanghai Fashion Week. Daim ntim qhia txog lub ntsiab lus ntawm qhov kev tshwm sim Originate New Nature (Tsim Ib Qho Kev Ua Neej Tshiab). Ib lub voj voog muaj ntau yam xim vij ncig lub cim Pepsi, thiab daim duab raug rho ncua mus rau ib sab kom qhia txog kev nthuav dav ntawm sijhawm thiab qhov chaw. Cov kem xim tawg tawg ntawm xim pink thiab xim ntsuab raug muab tso rau saum lub keeb dub kom tau qhov ntsej muag muaj zog thiab muaj ntau txheej. Cov duab rho ncua sib tshooj ua rau muaj qhov pom kev digital glitch uas qhia txog kev sib koom ntawm lub ntiaj teb virtual thiab qhov tseeb.

Lub npe Project : Pepsi Black x Digital Shanghai FW 2023, Tus tsim qauv lub npe : PepsiCo Design and Innovation, Neeg lub npe : .

Nyeem cov kev xam phaj zaum kawg thiab sib tham txog kev tsim qauv, tsim kom muaj tswv yim tshiab thiab kev tsim qauv ntawm cov neeg sau xov xwm tsim thiab cov neeg tsim khoom ntiaj teb, cov kws ua yeeb yam thiab cov kws tshaj lij. Pom tseeb cov phiaj xwm tsim qauv tshiab thiab cov khoom plig zoo nkauj los ntawm cov neeg tsim qauv zoo nkauj, cov kws ua yeeb yam, kws ua qauv vaj tsev thiab cov tub ntxhais tsim qauv. Tshawb nrhiav kev pom tshiab ntawm kev muaj tswv yim, kev tsim kho tshiab, kos duab, tsim qauv thiab kos duab. Kawm txog cov txheej txheem tsim ntawm cov neeg tsim qauv zoo.