Kev Cim Sau Duab B For Good Leaders yog ib qho kev cim sau duab (visual identity) rau ib lub network thoob ntiaj teb ntawm cov thawj coj lag luam. Xim txiv kab ntxwv (Orange), yog ib xim uas qhia txog kev sov thiab kev zoo siab, yog xim tseem ceeb. Xim txiv kab ntxwv no muab koom nrog rau ntau yam xim sov thiab cov qauv (patterns) uas qhia txog kev sib txawv ntawm cov neeg thiab cov haujlwm hauv lub network. Ib lub qhov muag nyob nruab nrab qhia txog lub network txoj kev pom (vision) thiab txoj kev nws saib lub ntiaj teb. Qhov kev cim sau duab no raug siv rau lub website, cov ntawv xov xwm (newsletters) thiab social media, thiab rau cov tsev sib tham loj (summit halls) uas tsim los ntawm cov ntaub recyclable, cov phuam biodegradable, thiab cov ntawv recycled.
Lub npe Project : B for Good Leaders, Tus tsim qauv lub npe : Misteli Creative Agency, Neeg lub npe : Misteli Creative Agency .
Qhov kev tsim zoo no yog tus yeej ntawm bronze tsim puav pheej hauv cov qauv kos duab, kev tsim vaj tsev thiab kev tsim qauv. Koj yuav tsum tau pom cov bronze puav pheej-yeej cov neeg tsim qauv tsim qauv tsim kom pom ntau lwm yam tshiab, tsim tshiab, qub thiab muaj tswv yim tsim vaj tse, ua haujlwm hauv tsev thiab qauv tsim ua haujlwm.
